ࡱ>  @ %bjbjʚʚ 8ttttttt44485DL5HN$7$7"F7F7F7F7F7F7MMMMMMM$:PRRMt@F7F7@@MttF7F7NCCC@.tF7tF7MC@MCCaFttFF77 K4@4yFCGN0HNF,8SA\8SFttttF&8StFpF76|9C;DT<NF7F7F7MM#L&`C"L&Appendix 1 GPC Media Coverage Report October 2008 This month the main topics in the media regarding GPs have been: Changes to the GMS contract: The BMA issued a joint press release with NHS Employers and the online video clip recorded with Laurence Buckman has received nearly two thousands hits, one of the highest rates to date. The changes were reported extensively in the trade press. There were only a couple of mentions in the lay press linking it positively to comments made by the Secretary of State for Health during a press conference where he said that relations between the GPC and the government had improved. Referral incentive schemes: The press office was first alerted to this story by a journalist from the Mail on Sunday and worked hard on what was a very negative PR story for GPs. The follow-up coverage in Mondays papers was inevitably widespread and negative. Healthcare Commission report on NHS ratings: The BMA issued a press release saying that the reports conclusion that there has been a dramatic decline in Primary Care Trusts meeting the GP 48-hour access target was misleading and that it was impossible to compare the data for the two years in question. The report was widely and inaccurately reported in the media, with the Daily Telegraph claiming that two thirds of patients could not get access to GPs within 48 hours. Letters from Laurence Buckman were sent to the Daily Telegraph (unpublished), the Daily Mail (unpublished) and the Guardian (published). The Daily Telegraph printed a correction the following day on page 2. PAC report: The Public Accounts Committee published a very critical report on the GP contract. The report came ahead of the latest GP earnings figures and borrowed heavily from the National Audit Office report published in February. The BMA issued a press release stating that the report was based on an out-of-date understanding of the current situation. Spokespeople took part in 17 broadcast interviews to defend the GP contract. GP pay: The Information Centre reported that GP pay had gone down by 3%. This received very little coverage in the national lay media. Extended hours: The Department of Health announced that it had reached its target of 50% of surgeries providing extended hours. The news received very little coverage in the lay media but was reported positively by the Daily Telegraph and Evening Standard. Self referral: The GPC issued a press release cautiously welcoming the news that patients would be able to self refer to physiotherapists. The story was widely and positively reported in the media. BMA mentions in the national and regional media for October: NationalRegionalTotalPrint:274572Broadcasts:133649 SUBJECTNational broadcastNational printGP referrals211Healthcare Commission Report / GP access45PAC report 44Overseas treatment / asylum seekers / health tourism11GP pay-2GP extended hours-2Patient confidentiality 1-Incapacity benefit1-Supermarket surgeries-1GMC annual fee for retired GPs-1TOTAL1327 SUBJECT  Regional mediaReferral23GP Access22GP Pay20SYS4Polyclinics3Fees3Rating3Retirement1GP led health centre1NHS Admin1TOTAL81 Press Releases issued: 09/10/08 Public Accounts Committee report on the GP contract is out of date, says BMA 14/10/08 NHS Employers and GPC announce agreement on changes to the GMS contract for 2009/10 14/10/08 Comment on Department of Healths extended hours figures 15/10/08 New figures show drop in GP earnings 16/10/08 Overall picture of NHS is one of improvement, agrees doctors leader 21/10/08 BMA comment on patient self-referral to physiotherapists 24/10/08 BMA comment on New Pay Deal for Civilian GPs employed by the Ministry of Defence 30/10/08 The Quality and Outcomes Framework must be the same across the UK for the benefit of patients, says BMA Letters to Press from GPs include the following: Oct - Nov 2008 DateSignatoryPublicationSubject of letter16/10/08Dr Laurence BuckmanGuardianAccess to GPs16/10/08Dr Laurence BuckmanDaily Mail48 hour access to GPs16/10/08Dr Laurence BuckmanDaily Telegraph48 hours access to GPs22/10/08Dr Richard VautreyDaily ExpressGP referrals4/11/08Dr Laurence BuckmanGuardianGP checks on people with learning difficulties Communications Report Scotland October 2008 Health Visitors: The BMA Scotland public affairs office has been supporting GPs in Glasgow who have been campaigning to retain Health Visitors attachments to GP practices, which had been under threat as part of the NHS Boards review of community nursing. The GPs launched a Scottish Parliament Petition and generated more than 22,000 signatures in support of their campaign. Working with the GPs the BMA generated media cover at key stages of the process. Delivering letters from patients to the health board chief executive was picked up by the National and local press and TV news. A media opportunity was set up for the formal delivery of the Petition to the Board which generated significant levels of coverage in the national, local and specialist media. Promoting General Practice: The BMA Scotland public affairs office is currently developing the second stage of its campaign to promote the high standard of care delivered by general practice. This will be launched in coming weeks. BMA Mentions in the Scottish Press We do not currently have a monitoring service to pick up on broadcast mentions. The following includes mentions relating to GP and public health issues. SubjectScottish PressScottish BroadcastHealth Visitors64Cervical Cancer Tests1Doctors Pay1GP phone lines1End of commercial provision of GMS7Patient Survey1Drinking during pregnancy1Drink Driving1Drug Recycling11Child Health1Alcohol Misuse 10Drug rationing3TOTAL345 Press Releases issued: 01/10/08 Scotland's doctors encourage patients to get their flu vaccination 01/10/08 More exercise needed to tackle child obesity 03/10/08 Are you a binge drinker? BMA Scotland calls for compulsory labelling of alcoholic drinks 22/10/08 New consultation recognises value of NHS General Practice, says BMA Scotland Letters to Press: DateSignatoryPublicationSubject of letter16/10/08Peter TerryDaily MailDrinking during pregnancy24/10/08Dean Marshall & Mary ChurchScotsmanGPs role in tackling health inequalities Communications Report GPC Wales Newspapers 16 October 13k gap keeps GPs on other side of Offas Dyke Dr David Bailey - Western Mail 29 October NHS asset stripped as number of hospital beds falls 12% in 10 years Dr Andrew Dearden Western Mail 29 October Depression blamed on the credit crunch Dr Ian Millington South Wales Evening Post 31 October Complaints against the NHS in Wales hit a record high - Dr Andrew Dearden Western Mail 31 October Wales NHS complaints rise 11% to 7,029 Dr Andrew Dearden North Wales Daily Post 31 October Complaints against NHS at record high Dr Andrew Dearden Shropshire Star Broadcasts 6 October Contraceptive pill myths - Dr David Bailey - Red Dragon Radio 9 October GPs seeing children with asthma, kidney problems, leukaemia and MS Dr David Bailey Red Dragon Radio 21 October Podiatry Dr David Bailey BBC Wales Good Morning Wales 30 October Co-payments Dr Andrew Dearden BBC Wales Eye on Wales 30 October acne treatment Dr Andrew Dearden Real Radio 31 October NHS Wales complaints Dr Andrew Dearden BBC Wales Good Morning Wales PAGE  PAGE 1     &'+/79:ESnoz{| ξzizXF#h:hE5CJOJQJ^JaJ h:hpNCJOJQJ^JaJ h:h 1CJOJQJ^JaJ h:hCJOJQJ^JaJ h:hECJOJQJ^JaJ"h:hpN5>*CJOJQJaJhz3h5>*CJOJQJhz3hpN5>*CJOJQJhz3hz3CJOJQJhz3CJOJQJh _z5CJOJQJaJhz35CJOJQJaJ  79{|} ~ 01lmop9:; &dPgdz3$ p@ 7$8$H$a$gdz3$a$gdz3gdz3$a$gdz3$a$gdz3%% 2 o { 5 8 ~   3 ޼ުvaLaLaL)h:h B*CJOJQJ^JaJph)h:h 1B*CJOJQJ^JaJph#h:hY5CJOJQJ^JaJ h:h5xCJOJQJ^JaJ h:h CJOJQJ^JaJ#h:h 5CJOJQJ^JaJ h:hJ$CJOJQJ^JaJ h:h 1CJOJQJ^JaJ h:hECJOJQJ^JaJ h:hYCJOJQJ^JaJ  . 1<ft{|Ii,23mijġijijijĐijm\K\ h:hZD+CJOJQJ^JaJ h:h(HCJOJQJ^JaJ#h:h(H5CJOJQJ^JaJ h:h:CJOJQJ^JaJ h:hJ$CJOJQJ^JaJ#h:h 5CJOJQJ^JaJ h:h 1CJOJQJ^JaJ h:h CJOJQJ^JaJ)h:h B*CJOJQJ^JaJph)h:hJ$B*CJOJQJ^JaJphm|Dop~89:yzܺxhVhGhGhG:h 15CJOJQJaJh:h 1CJOJQJaJ"h:h 15>*CJOJQJaJh:h 15CJOJQJaJ h:hz3CJOJQJ^JaJhpNCJOJQJ^JaJ h:h CJOJQJ^JaJ#h:h 5CJOJQJ^JaJ h:hECJOJQJ^JaJ h:h 1CJOJQJ^JaJ h:hCJOJQJ^JaJ#h:h5CJOJQJ^JaJ;yz{$$Ifa$gdz3l$Ifgdz3ldhgdz3gdz3H5$$Ifa$gdz3l$Ifgdz3lkd$$IfTl'\^ W"Z pJ t0"644 lap(T2kd$$IfTl\^ W"Z pJ t0"644 lap(T$$Ifa$gdz3l$$Ifa$gdz3l$Ifgdz3lHCC/$$Ifgdz3lgdz3kd$$IfTl'\^ W"Z pJ t0"644 lap(T %&63оyiyW@,h:hB*CJOJQJ\^JaJph"h:h5CJOJQJ\aJh:hK5CJOJQJaJh:h5CJOJQJaJ"h:h 5>*CJOJQJaJ h:h 1CJOJQJ^JaJ#h:h 15CJOJQJ^JaJ"h:h 15>*CJOJQJaJh:h 1CJOJQJaJh:h 15CJOJQJaJh:hz35CJOJQJaJD-$$$Ifa$gdz3l\kdv$$IfTl=FJ" 3v t06    44 lapT$$$Ifa$gdz3l$D-$$$Ifa$gdz3lkd2$$IfTl=FJ" 3v t06    44 lapT$$$Ifa$gdz3l\$&()5D-$$$Ifa$gdz3lkd$$IfTl=FJ" 3v t06    44 lapT$$$Ifa$gdz3l579:oD-$$$Ifa$gdz3lkd$$IfTl=FJ" 3v t06    44 lapT$$$Ifa$gdz3loqst{}D-$$$Ifa$gdz3lkdf$$IfTl=FJ" 3v t06    44 lapT$$$Ifa$gdz3l}D-$$$Ifa$gdz3lkd"$$IfTl=FJ" 3v t06    44 lapT$$$Ifa$gdz3lD1$Ifgdz3l\kd$$IfTl=FJ" 3v t06    44 lapT$$$Ifa$gdz3lE/$$Ifa$gdz3lkd$$IfTl=FJ" 3v t06    44 lapT$$Ifa$gdz3l\E/$$Ifa$gdz3l\kdV$$IfTl=FJ" 3v t06    44 lapT$$Ifa$gdz3l E/$$Ifa$gdz3l\kd $$IfTl=FJ" 3v t06    44 lapT$$Ifa$gdz3l\   E2$Ifgdz3lkd $$IfTl=FJ" 3v t06    44 lapT$$Ifa$gdz3l\E@@gdz3kd $$IfTl=FJ" 3v t06    44 lapT$$Ifa$gdz3l%&'67@CRkdF $$IfTl0J"& t0644 laT$$Ifa$gdz3l|$$Ifa$gdz3l|CDNQjT$$Ifa$gdz3l$$Ifa$gdz3l~kd $$IfTl0J"& t0644 laTQRY\jT$$Ifa$gdz3l\$$Ifa$gdz3l\~kd$ $$IfTl0J"& t0644 laT\]acjT$$Ifa$gdz3l$$Ifa$gdz3l~kd $$IfTl0J"& t0644 laTcdprjT$$Ifa$gdz3l$$Ifa$gdz3l~kd $$IfTl0J"& t0644 laTrsxzjT$$Ifa$gdz3l\$$Ifa$gdz3l\~kdk $$IfTl0J"& t0644 laTz{jT$$Ifa$gdz3l$$Ifa$gdz3l~kd $$IfTl0J"& t0644 laTjT$$Ifa$gdz3l$$Ifa$gdz3l~kdE$$IfTl0J"& t0644 laTjT$$Ifa$gdz3l\$$Ifa$gdz3l\~kd$$IfTl0J"& t0644 laTjT$$Ifa$gdz3l$$Ifa$gdz3l~kd$$IfTl0J"& t0644 laTjT$$Ifa$gdz3l$$Ifa$gdz3l~kd$$IfTl0J"& t0644 laT3NxssgZssss `^``gdz3 $7$8$H$a$gdz3gdz3dhgdz3~kd$$IfTl0J"& t0644 laT [\$$Ifa$gdz3l!$Ifgdz3l! $dha$gdz3 `^``gdz3gdz3 3[\3BCSC^-P +-DM( 1 ~  R!S!T!ϿqZZZZ,h:h:B*CJOJQJ\^JaJphh:h:6CJOJQJaJh:h:CJOJQJaJh:h:5CJOJQJaJ"h:h:5>*CJOJQJaJh:5CJOJQJaJh:hCJOJQJ\aJh:h5CJOJQJaJ"h:h5>*CJOJQJaJh:hCJOJQJaJ#]J0$$If`a$gdz3l!$Ifgdz3l!kdf$$IfTl\#   t0644 laT G4$Ifgdz3l!kd$$IfTl\#   t0644 laT$$Ifa$gdz3l! 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